A few days ago the New York Times had a great article about the rising price of Broadway tickets. Since we’ve broached this subject before (click here to read), we wanted to share this article with you.
According to the article:
The Broadway season that ended on Sunday was one for the record books. Box-office grosses, which have been climbing since 2013, rose 5.5 percent, to $1.449 billion, a new high, according to figures released on Tuesday by the Broadway League, an industry trade group.
The article gives credit to a combination of factors, namely hit shows like Hamilton, who are sold out months in advance, and shows with big star power like Glen Close and Bette Milder.
The average ticket price is currently $109.00 and while some worry that these rising prices will scare off new theatre goers, producers assert that the higher prices are a way to recapture money going to the scalpers.
Of course, the Times points out, there are options for purchasing last minute tickets at discounted rates such as websites like TodayTix, which offers a large selection of discounted Broadway tickets for both musicals and plays (alas, not for Hamilton!). A great option for many of us who love the theatre, but don’t have a spare $500 to spend!
To read the full article, click here.
We’d love to hear your thoughts about rising prices and your favorite ways to get discounted tickets!
Philip & Marilyn Langner